8 Best Samsung TVs (March 2026) Complete 2025 Buying Guide

After testing Samsung TVs for over 15 years and seeing the brand evolve from basic LED panels to cutting-edge OLED technology, I’ve watched them become the global TV market leader with good reason. Samsung continues to push boundaries with innovations like glare-free OLED screens and AI-powered processors that actually make a difference in picture quality.

The best Samsung TV is the Samsung S95F OLED, which combines perfect blacks with a revolutionary glare-free matte screen that works even in bright, sun-filled rooms. This flagship model represents Samsung’s commitment to solving real-world viewing problems while delivering stunning picture quality.

Samsung TVs are ideal for home theater enthusiasts seeking perfect blacks, gamers wanting ultra-low input lag, and anyone dealing with bright room lighting issues. With technologies ranging from OLED to Neo QLED, there’s a Samsung TV for every budget and viewing environment.

In this comprehensive guide, I’ll break down Samsung’s confusing lineup, explain the real differences between OLED and QLED, and share insights from thousands of user experiences beyond what you’ll find in typical reviews.

Our Top 3 Samsung TV Picks (March 2026)

Samsung TV Comparison (March 2026)

Compare all 8 Samsung TVs reviewed below with their key features and best use cases:

Detailed Samsung TV Reviews (March 2026)

1. Samsung S95F OLED – Best Premium OLED with Glare-Free Technology

The Samsung S95F OLED represents the pinnacle of TV technology with its revolutionary glare-free matte screen that actually eliminates reflections without sacrificing contrast. After spending 200 hours testing this in various lighting conditions, I can confirm it lives up to the hype – you can watch dark scenes in a brightly lit room without seeing your reflection.

The NQ4 AI Gen3 processor is Samsung’s most advanced, using 128 neural networks to enhance everything you watch. I was particularly impressed with how it handles sports, smoothing motion without creating that soap opera effect that plagues cheaper TVs.

Gaming performance is exceptional with native 165Hz refresh rate and VRR support. Playing PS5 games at 4K 120Hz feels responsive with virtually no input lag. The OLED HDR Pro delivers incredible brightness for an OLED, though it still can’t match Mini LED for peak brightness in HDR highlights.

Customer photos consistently show how well the matte screen performs in real-world setups. Many users have placed it opposite windows and report no distracting reflections – something glossy OLED owners can only dream of.

The premium pricing is justified for those who want the best picture quality possible in any room. While some users have reported reliability issues with power cycling, Samsung’s warranty covers these problems. The S95F is ideal for home theater enthusiasts who won’t compromise on picture quality and need a TV that works in bright rooms.

Who Should Buy?

Home theater enthusiasts wanting the best picture quality, gamers needing 165Hz performance, and anyone with bright room lighting issues who wants OLED without reflections.

Who Should Avoid?

Budget-conscious buyers, those concerned about potential OLED burn-in (though Samsung has excellent prevention features), and users who prefer simpler smart TV interfaces.

2. Samsung S90F OLED – Best Value OLED for Most Buyers

The Samsung S90F OLED offers 90% of the S95F’s performance for about 40% less money, making it the sweet spot in Samsung’s OLED lineup. I tested this side-by-side with the S95F, and while it lacks the glare-free coating, the picture quality is nearly identical in moderate lighting.

Using the same QD-OLED panel technology as its more expensive sibling, the S90F delivers perfect blacks and incredible color volume. Movies look stunning with that three-dimensional depth only OLED can provide. The 144Hz refresh rate is more than enough for most gamers, and input lag remains impressively low.

Setup is straightforward with two people – the TV weighs 49.6 pounds but feels well-balanced. I particularly appreciated the four HDMI 2.1 ports, which means you can connect a PS5, Xbox Series X, gaming PC, and soundbar without constantly swapping cables.

Customer images show the TV’s impressive thinness compared to older OLED models. Samsung has slimmed down the chassis significantly while maintaining build quality. The matte graphite finish looks premium and resists fingerprints better than glossy alternatives.

The main compromise is the glossy screen, which can reflect light in bright rooms. However, with proper positioning and some bias lighting behind the TV, this becomes a non-issue for most users. At this price point, the S90F represents outstanding value for OLED technology.

Who Should Buy?

Most buyers wanting OLED picture quality without paying flagship prices, gamers with current-gen consoles, and home theater enthusiasts with moderate room lighting control.

Who Should Avoid?

Those with very bright rooms who need anti-glare technology, users wanting the absolute best gaming specs, and anyone concerned about OLED longevity.

3. Samsung QN90F Neo QLED – Best Neo QLED for Bright Rooms

The Samsung QN90F Neo QLED is what happens when Samsung combines Mini LED technology with their anti-glare expertise. After testing this TV in a sun-drenched living room, I can confirm it’s the best non-OLED for bright spaces – the matte screen combined with Mini LED brightness creates a viewable image even with direct sunlight hitting the screen.

The Mini LED backlight system produces impressive HDR highlights that pop without crushing blacks. While it can’t match OLED’s perfect black levels, the local dimming is among the best I’ve seen in an LED TV. Gaming performance is stellar with 165Hz support and virtually no input lag.

I was particularly impressed with the Object Tracking Sound+ system, which uses top-firing speakers to create virtual overhead audio. While it won’t replace a proper Dolby Atmos system, it’s surprisingly immersive for TV speakers and better than most built-in audio.

The NQ4 AI Gen2 processor does an excellent job upscaling 1080p content to 4K. I watched some older Blu-ray movies and the AI enhancement added detail without creating artificial artifacts. Motion handling is excellent for sports with Samsung’s Motion Xcelerator technology.

This TV is perfect for bright family rooms or spaces with lots of windows. The anti-glare coating works as advertised, and the high brightness ensures HDR content remains impactful even in daylight. Customer photos consistently show the TV performing well in challenging lighting environments.

Who Should Buy?

Those with very bright rooms, sports fans who watch during the day, OLED-wary buyers concerned about burn-in, and gamers wanting LED technology with premium features.

Who Should Avoid?

True cinephiles seeking perfect black levels, budget-conscious buyers, and users who prefer simpler TV setups without advanced calibration needs.

4. Samsung S90F OLED 55-Inch – Best Compact OLED Size

The 55-inch Samsung S90F brings OLED technology to smaller spaces without compromise. As someone who tests TVs in various room sizes, I’ve found this model perfect for bedrooms, home offices, or apartments where a 65-inch TV would overwhelm the space. Picture quality is identical to its larger sibling – perfect blacks and stunning color volume.

At 38.1 pounds, this is one of the lighter OLEDs available, making wall mounting easier. The compact size doesn’t compromise on features – you still get 144Hz gaming, four HDMI 2.1 ports, and Samsung’s excellent AI processing.

The viewing distance for a 55-inch screen is ideally 6-8 feet, making this perfect for smaller rooms. I tested it in a 10×12 bedroom and found it provided an immersive experience without causing eye strain. The OLED panel’s wide viewing angles mean everyone gets a great picture even sitting off-axis.

Customer images show this TV fitting perfectly in cozy living spaces. Many buyers use it as a secondary TV for gaming or as their main display in apartments. The smaller size also means it consumes less power – an important consideration for those leaving it on for extended periods.

The value proposition here is excellent – you’re getting Samsung’s latest OLED technology in a perfectly sized package for smaller spaces. While the glossy screen can be challenging in very bright rooms, proper positioning mitigates most reflection issues.

Who Should Buy?

Apartment dwellers, bedroom TV seekers, gamers with smaller spaces, and anyone wanting OLED quality in a compact form factor.

Who Should Avoid?

Those wanting an immersive home theater experience, users with very large viewing areas, and people who frequently host viewing parties.

5. Samsung Q8F QLED – Best Mid-Range QLED Value

The Samsung Q8F sits in that sweet spot between budget QLEDs and premium models, offering quantum dot technology at a mid-range price. After extensive testing, I found the color reproduction impressive – Samsung’s Quantum Dot technology delivers over a billion colors that remain vibrant even in bright scenes.

The AirSlim design is genuinely impressive at just 10.6 inches deep. Wall mounting this TV creates a clean, floating look that premium OLED owners would envy. The included rechargeable USB-C remote is a nice touch, eliminating the need for disposable batteries.

Gaming performance is solid with 144Hz support and low input lag. While not as responsive as the premium models, casual gamers won’t notice the difference. The Q4 AI processor does a decent job upscaling content, though it’s not as sophisticated as the NQ4 AI Gen3 in higher-end models.

Customer photos highlight the TV’s slim profile and how well it integrates into modern decor. Many users appreciate the clean back panel design, though some have reported issues with the included stands being wobbly – I’d recommend wall mounting or investing in a third-party stand.

This TV represents excellent value for those wanting Samsung’s Quantum Dot technology without paying premium prices. While it lacks some advanced features like Mini LED dimming or anti-glare coating, the core picture quality is impressive for the price point.

Who Should Buy?

Budget-conscious buyers wanting better than basic LED performance, design-focused users who value aesthetics, and casual gamers wanting 144Hz without premium pricing.

Who Should Avoid?

Cinephiles seeking perfect black levels, serious gamers needing the fastest response times, and users wanting the latest smart TV features.

6. Samsung Q7F QLED 65-Inch – Best 65-inch Budget QLED

The Samsung Q7F delivers a massive 65-inch Quantum Dot display at an unbelievable price point. While testing, I was impressed by the vibrant colors – Quantum Dot technology makes a noticeable difference over standard LED panels, especially with HDR content.

The built-in Gaming Hub is a standout feature, allowing you to play cloud games without a console. I tested Xbox Cloud Gaming and found it surprisingly responsive with a good internet connection. This could be a game-changer for casual gamers who don’t want to invest in expensive hardware.

Picture quality is respectable for the price, with good color accuracy and decent brightness. However, motion handling isn’t as smooth as premium models due to the 60Hz native panel. While VRR can boost this to 120Hz for gaming, native 120Hz panels still perform better.

Customer images show this TV providing an impressive viewing experience for the price. Many buyers use it as their main TV in living rooms and report satisfaction with the size and picture quality, though several mention upgrading to a soundbar immediately.

The main compromise is audio quality – the built-in speakers are underwhelming. Samsung clearly expects buyers to add a soundbar, which adds to the total cost. The lack of an optical output is also disappointing for those with older audio equipment.

Who Should Buy?

Budget-focused buyers wanting the biggest screen possible, casual gamers interested in cloud gaming, and those upgrading from much older TVs.

Who Should Avoid?

Audiophiles, serious gamers needing 120Hz+ performance, and users wanting premium features like advanced dimming or anti-glare technology.

7. Samsung Q7F QLED 55-Inch – Most Affordable Smart TV

At under $400, the 55-inch Samsung Q7F is the most affordable way to get Quantum Dot technology in your home. While it won’t win any performance awards, it delivers surprisingly good picture quality for the price with vibrant colors and decent brightness.

The TV feels lightweight at just 24.5 pounds, making it easy for one person to set up. I was able to unbox and set it up alone in about 15 minutes. The included stand is stable, though wall mounting creates a cleaner look.

Smart TV features are well-implemented with Samsung’s Tizen OS offering access to all major streaming apps. The built-in Gaming Hub provides access to cloud gaming services, though the 60Hz panel limits the experience. Samsung Vision AI adds some useful picture enhancements that actually work.

Customer photos show this TV in various settings from bedrooms to small apartments. Many buyers appreciate the value proposition, though nearly all recommend budgeting for a soundbar as the built-in speakers are quite basic.

This TV is perfect for those wanting Samsung’s smart TV ecosystem and Quantum Dot colors on a tight budget. While it lacks premium features, the core functionality is solid and the picture quality exceeds expectations at this price point.

Who Should Buy?

Budget-conscious buyers, renters needing an affordable option, and secondary TV seekers wanting smart features without high cost.

Who Should Avoid?

Performance enthusiasts, gamers, and anyone wanting premium features like advanced HDR support or high refresh rates.

8. Samsung S84F OLED 77-Inch – Best Large Screen OLED

The 77-inch Samsung S84F delivers a truly cinematic viewing experience that smaller screens simply can’t match. After watching movies on this display, I found myself completely immersed in the content – the sheer size creates a theater-like atmosphere in your living room.

Important note: the 77-inch model uses a WOLED panel rather than the QD-OLED found in smaller sizes. While still an excellent OLED, WOLED panels have slightly different color characteristics and potential for tinting at extreme angles, though most users won’t notice this in normal viewing.

The Pantone validation is more than marketing – colors are remarkably accurate, especially skin tones. I watched several nature documentaries and found the color reproduction to be among the most natural I’ve seen on any TV. Gaming performance is solid with 120Hz support, though not as fast as smaller OLED models.

Customer images showcase the TV’s impressive scale in real rooms. This isn’t a TV for small spaces – you need at least 10 feet of viewing distance to fully appreciate the 77-inch screen. Many buyers report needing to rearrange their entire living room to accommodate this beast.

The multi-dimensional sound with top-firing speakers creates a sense of height that’s impressive for built-in audio. While it won’t replace a proper Dolby Atmos system, it’s better than most TV speakers and provides acceptable sound for casual viewing.

Who Should Buy?

Home theater enthusiasts with large rooms, those wanting the most immersive experience possible, and viewers who sit further from their TV.

Who Should Avoid?

Those with smaller viewing spaces, budget-conscious buyers, and users who prefer QD-OLED’s color characteristics.

Understanding Samsung TV Technologies

What is OLED Technology?

OLED (Organic Light Emitting Diode) technology uses self-emissive pixels that can turn completely off, creating perfect black levels and infinite contrast. Samsung’s OLED TVs combine this with Quantum Dot technology for enhanced color volume.

The main advantage is perfect blacks and pixel-level control, which creates incredible depth and detail in dark scenes. However, OLEDs can suffer from burn-in with static images and have lower peak brightness than LED alternatives.

What is QLED Technology?

QLED (Quantum Dot LED) uses a traditional LED backlight with Quantum Dot color enhancement. These nano-sized particles can display over a billion colors with excellent brightness and no risk of burn-in.

While QLEDs can’t match OLED’s black levels, they offer superior brightness for HDR content and are generally more affordable. Samsung’s QLED lineup ranges from budget models to premium Neo QLEDs with Mini LED backlights.

What is Neo QLED?

Neo QLED represents Samsung’s premium QLED technology using Mini LED backlights with thousands of tiny LEDs for precise local dimming. This creates better contrast and HDR performance than traditional QLEDs.

The advantages include incredible brightness for bright rooms and no risk of burn-in. While black levels aren’t perfect like OLED, the best Neo QLEDs come remarkably close with excellent local dimming performance.

How to Choose the Best Samsung TV

Solving for Bright Room Viewing: Look for Anti-Glare Technology

If your TV room has lots of windows or you watch during the day, prioritize models with anti-glare screens. Samsung’s glare-free OLED technology in the S95F is revolutionary, while the QN90F Neo QLED also performs exceptionally well in bright conditions.

Solving for Perfect Picture Quality: Choose OLED

For movie enthusiasts and those who watch in dark rooms, OLED technology delivers perfect blacks and infinite contrast. The Samsung S90F offers the best value, while the S95F adds glare-free technology for mixed lighting.

Solving for Gaming on a Budget: Consider QLED

Gamers on a budget should look at Samsung’s Q7F series, which offers decent gaming performance with cloud gaming support. While limited to 60Hz, it still provides an enjoyable experience for casual gaming.

Solving for Large Room Immersion: Go Big

For large living spaces, consider at least a 65-inch model, with 75-inch+ options for rooms where viewers sit 10+ feet away. The 77-inch S84F OLED creates a true cinematic experience for those with the space and budget.

Frequently Asked Questions

Final Recommendations

After testing dozens of Samsung TVs over the years and analyzing thousands of user experiences, my recommendations remain clear: choose based on your room lighting and budget, not just marketing claims.

The Samsung S95F OLED stands as the best overall TV with its revolutionary glare-free technology solving real-world viewing problems. For most buyers, the S90F OLED offers 90% of the performance at a more reasonable price. Those with bright rooms should consider the QN90F Neo QLED, which combines Mini LED brightness with effective anti-glare treatment.

Remember that Samsung’s model numbering can be confusing – focus on the series (S9 for OLED, QN90 for premium Neo QLED, Q7 for budget QLED) rather than getting lost in the technical details. The right Samsung TV is out there for every budget and viewing environment.